THE CATEGORY

Disrupting Skincare

We’re transforming the $7 billion, growing facial services industry by meeting the demands of today’s consumer.

Where The Category Is

$7B
Skincare Services
Category
58%
Projected Increase In
Monthly Spend
93%
Call Their Skincare
Routine Important
92%
Take Care Of
Their Skin Every Day
Statistics from Euromonitor Report (2018), Parthenon Consumer Skincare Survery (2019). Heyday Internal Research

How We’re Different

THE CATEGORY
THE CATEGORY
HEYDAY
SEQUESTERED LUXURY
Closed-off, intimate spa rooms trademarked by silence and robes.
GROUND-FLOOR STOREFRONTS
Inviting spaces with a vibe, built for convenience and conversation.
overwhelming choice
An endless menu of options with little direction about what’s right for you and your unique skin.
PERSONALIZED SERVICES
Simple choices for the customer, customized by an expert, exclusively for you.
THE RARE INDULGENCE
A drastic price discrepancy with few alternatives between cheap and luxury.
A MONTHLY MUST-HAVE
An affordable and high-quality middle ground that actually delivers results.
JACK-OF-ALL-TRADES
Non-specialized beauticians who perform a wide array of treatments, on and off the skin.
TRAINED SPECIALISTS
A deeply passionate cohort of expert estheticians who live and breathe skincare.
ONE PRODUCT FITS ALL
Just one or two brands that supposedly meet everyone’s needs.
A CURATED SELECTION
A diverse edit of today’s leading independent brands with proven results.
DATED INEFFICIENCIES
Unreliable and outdated systems with notable inefficiencies.
A SEAMLESS EXPERIENCE
An advanced experience that’s
personalized and simplified.
SEQUESTERED LUXURY
Closed-off, intimate spa rooms trademarked by silence and robes.
GROUND-FLOOR STOREFRONTS
Inviting spaces with a vibe, built for convenience and conversation.
OVERWHELMING CHOICE
An endless menu of options with little direction about what’s right for you and your unique skin.
PERSONALIZED SERVICES
Simple choices for the customer,
customized by an expert, exclusively for you.
THE RARE INDULGENCE
A drastic price discrepancy with few alternatives between cheap and luxury.
A MONTHLY MUST-HAVE
An affordable and high-quality middle ground that actually delivers results.
JACK-OF-ALL-TRADES
Non-specialized beauticians who perform a wide array of treatments, on and off the skin.
TRAINED SPECIALISTS
A deeply passionate cohort of expert estheticians who live and breathe skincare.
ONE PRODUCT FITS ALL
Just one or two brands that supposedly meet everyone’s needs.
A CURATED SELECTION
A diverse edit of today’s leading independent brands with proven results.
DATED INEFFICIENCIES
Unreliable and outdated systems with notable inefficiencies.
A SEAMLESS EXPERIENCE
An advanced experience that’s personalized and simplified
HEYDAY

How We Look & Feel

A ground-floor shop experience rooted in convenience, style, and ease.

Looking For More?

Dive into our brochure for greater detail.
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Ready To Get Started?

We’ll be in touch with more information on Heyday’s franchise opportunities.

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